Gabriel Figueroa

Mass Transit
Moo-vin' Moo-seum
Project Manager
Gabriel Figueroa
Lead Designer
Joyce Pau
Photography
Aggie Studios
The Moo-vin’ Moo-seum is a public art initiative created by Aggie Arts and Unitrans to promote sustainability, community connection, and student creativity. Instead of traditional interior advertisements, the program transformed bus interiors into rotating galleries featuring artwork from local artists and students.
I led the creative direction for a full exterior bus wrap designed to stand out within Unitrans’ fleet while celebrating the Davis community and highlighting ASUCD’s role in connecting campus resources. The playful, sticker-like graphics are linked by a dotted line — a visual nod to ASUCD’s motto, “Connecting the dots” — resulting in a highly recognizable, mobile installation experienced daily by thousands of riders.
Featured in The California Aggie
